- Strategy: Naming.
- Design: Visual identity, Logotype, Packaging, Editorial, Website.
- Project developed at THE STUDIOS agency.
2021
SOOPERFOOD
Develops plant-based foods, which are 100% organic and provide essential nutrients to the body. The challenge of the project was to produce something minimalist and intelligent, which would translate all the mixes of flavors they have.
From the logo emerges the Symbol. From the symbol emerges the 4 product categories. The result was a packaging design that connects the logo, the symbol and its flavor variations.
Develops plant-based foods, which are 100% organic and provide essential nutrients to the body. The challenge of the project was to produce something minimalist and intelligent, which would translate all the mixes of flavors they have.
From the logo emerges the Symbol. From the symbol emerges the 4 product categories. The result was a packaging design that connects the logo, the symbol and its flavor variations.
